Braylon Price I’m a 14-year-old entrepreneur from Dillon, South Carolina.
In 2024, I started Shaybuggs Accessories — but it wasn’t just about selling products. It was a tribute to my sister, Shayla Price, who was my best friend, biggest supporter, and the reason I believed in myself.
On June 7, 2024, Shayla and I decided to start a small business together. We were so excited about creating something of our own — selling accessories, clothing, and unique items as a side hustle. We invested a few hundred dollars into our first products and were ready to launch. We didn’t have a name yet, but we had a shared dream and the determination to make it real.
Then, only a few days later — on June 10, 2024, just eight days before Shayla’s 17th birthday — tragedy struck. While I was at my mom’s shop searching for business name ideas, we got the call that changed everything. Shayla had been in a car accident. She hit a power line pole, got out safely, but tragically stepped on a live wire. Minutes later, she was gone.
In that moment, I lost more than my sister — I lost my best friend, my biggest supporter, and my business partner. But I knew right then what our business would be called: Shaybuggs Accessories, a name that would forever carry her memory and spirit.
As time passed, I kept working on the brand, but I realized many people didn’t understand what it truly stood for. Some thought I only sold things with her picture on them — but it was much deeper than that. That’s when I decided to take the vision further and build something even bigger that still honored Shayla’s legacy.
That’s when I connected with Jayvion. I saw his creativity and drive and knew we could create something powerful together. That’s how Toxic Lover was born.
Toxic Lover isn’t just about fashion — it’s about emotion, loss, strength, and transformation. It’s about turning pain into purpose and creating something meaningful out of tragedy. Every design carries a message: to love deeply, stay real, and never give up on your dreams, no matter what life throws your way.
What started as a small idea between me and my sister has now grown into a brand that represents love, resilience, and creativity.
— Braylon Price
The Other Half of Toxic Lover
From South Carolina but dreaming way bigger, the other co-owner — who chooses to stay behind the scenes — is a 16-year-old from Lake View High School. He’s always had a passion for fashion and design and has never been the type to settle.
Inspired by his grandma, who taught him to work hard and stay creative, he channels that same energy into every design. His love for clothes runs deep, and creating new styles is how he expresses himself.
For him, Toxic Lover isn’t just about making clothes — it’s about proving that you can make it out of anywhere with passion, purpose, and persistence.